Mida peab uus koduleht Google'i jaoks kindlasti sisaldama?

Picture this: you open the most beautiful café in town, but there's no sign on the door and the entrance is hidden behind a dark courtyard. No one will find you.

That's exactly what happens to a website with forgotten SEO. Google doesn't judge beauty — it reads code and structure. Here are four things your new site absolutely must have.

1. One H1 heading — not two, not zero

Google reads your page like a book. The H1 is the book's title. Every page should have exactly one H1 that clearly states what the page is about (for example: "Quality electrical work in Tallinn").

H2s are chapters ("Our Services", "Our Work"). H3s are subchapters. If you mix them up just to change text size, Google gets confused and your ranking drops.

2. Meta title and meta description

These are the texts people see in Google search results next to your link.

• Meta title: up to 60 characters, includes your main keyword and company name
• Meta description: up to 155 characters, your sales copy that invites the click

If you don't write these yourself, Google picks a random snippet from your page. It often looks confusing and unprofessional.

3. Mobile-friendliness and speed

Since 2020, Google primarily evaluates sites based on their mobile version. If elements shift, buttons are too small, or the page loads slowly, your search ranking drops.

4. XML sitemap and robots.txt

These are technical files for search robots. An XML sitemap is a map that shows Google all your site's addresses. Without it, indexing can take months.

Once your site is ready, register it in Google Search Console and submit the sitemap manually. This speeds up appearing in Google within days, not months.

Good SEO doesn't cost thousands of euros

Good SEO is clean code, clear structure, and logical text. When you order a website from us, we ensure all these elements are in place — from day one.